Monday, 29 September 2025

Coverage?

Fester has a PhD in Entomology.
He has written, co-authored, been listed and mentioned in, possibly, hundreds of learned papers, mostly on invertebrates but also on aspects of ecology and organic farming.
Many of these have now made their way online, where publishers search for authors to approach for articles in their publications.
The search algorithms/engines/bots don’t appear to be very subtle or selective; anyone with the title Dr will do.
This has led to us receiving a number of interesting emails.
From Facebook archives
29 September 2024 at19.37
I couldn't let this pass unmarked.
 

 
Certain people (Drummerman) will appreciate the potential for innuendo.
Drummerman
“Dear Vanessa,
Thank you for asking for a penetrative analysis. I should be happy to give you one.”
Bentonbag  Many years ago (1980s), when I worked with Mr Twifty, we did media analyses to see which local newspapers were best for advertising our client's stores.   
We produced reports with maps of circulation areas, and graphs with columns such as title, circulation figures and how much/what proportion of that circulation was in the appropriate district and the percentage of households reached.  
When I queried whether this final column should be headed "coverage" rather than "penetration" his reply was "Do you prefer to be covered or penetrated?”
Drummerman  Yes, but what’s the back story?
Bentonbag  There isn't one, he simply had an excellent turn of phrase...
Drummerman  Ah! “Swivel”.

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